True Pro
Academy

3-Tool Development: Body. Skill. Mind.

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The Why

Two Thirds of an Athlete
Is Not Enough.

Growing up playing basketball, the one thing I noticed more than anything was that the players who went the furthest were not always the most skilled. They were the ones who had something going on between the ears that the others did not. They competed differently. They handled pressure differently. They showed up to the next practice after a bad game with a chip on their shoulder instead of their head down.

Most training programs are focused on handles and shooting mechanics, and those things matter — but if you train the body and the skill without ever training the mind, you are only developing two thirds of an athlete. The players I work with are going to get all three.

True Pro Academy exists because I believe the tools that make a great basketball player — mental toughness, physical discipline, and real skill development — are the same tools that make a person successful everywhere in life. My goal is not just to make your player better on the court. My goal is to send them out into the world with a set of tools they can use forever.

Jace Hoffberg  ·  Founder, True Pro Academy

Skill

Real skill development — not generic drills. Every rep is built around your tendencies, your position, and your TPA Blueprint.

Body

Physical discipline that makes your skills transferable at game speed — under pressure, when it counts.

Mind

Mental toughness — the lost art in development. Trained through the Inner Coach Project with the same structure, intention, and consistency you bring to the gym.

About Jace Hoffberg

I am a recent graduate of the University of Tennessee Sports Management program and have been coaching basketball in the Knoxville area for the last three years. I grew up loving this game and have played it my whole life — but honestly, coaching found me before I ever went looking for it. Coming from a background where both of my parents were coaches, my dad used to tell me: "Don't get into coaching, you are going to fall in love with it." He was right.

My background in mental performance training is what sets the work I do apart from a standard training session. Through The Inner Coach Project — a platform I am building alongside my father through our company Hoffberg Coaching — I have developed a framework for training the mind the same way you train the body: with structure, intention, and consistency.

The athletes I work with do not just leave with a better jumper. They leave with a better understanding of who they are as a competitor.

The Offer

The True Pro Package.

$250  |  30 Days

01

Free Assessment Session + TPA Blueprint

A comprehensive evaluation of your skill set, athleticism, and mindset — followed by a personalized 30-day development roadmap built for you specifically.

02

5 Individual 60-Minute Training Sessions

One-on-one sessions executed against your TPA Blueprint. Intentional reps. Detailed feedback. A standard that demands something from you.

03

2 Inner Coach Project Mind Gyms

Structured mental performance sessions designed to build confidence, focus, and competitive composure — the work most programs skip entirely.

The Inner Coach Project

The two Inner Coach Project Mind Gym sessions are what make this program different from anything else in Knoxville. These are structured mental performance sessions built around your player specifically. They might involve a video, a written exercise, or a guided conversation. Every one is followed by a one-on-one debrief with me. This is not extra. This is the point.

Book Your Free Assessment

How It Works

The TPA Process.

01

Book Your Free Assessment

Start with a no-pressure evaluation session. We learn your game, your goals, and where the gaps are — before anything is built.

02

Receive Your TPA Blueprint

Your personalized 30-day development plan is built directly from the assessment. No generic programming. Just your roadmap.

03

Complete Your 30-Day Package

Five individual training sessions and two Mind Gyms, scheduled around your life. The work is focused. The standard is high.

04

Leave a True Pro

30 days later, you walk away with a sharper skill set, a trained mindset, and a clear picture of what comes next.

Begin

Start Your Journey.

Book your free assessment below.

Player Information

Parent / Guardian

Player Goals

Training Background

Scheduling Preferences

Thank you for reaching out to True Pro Academy. We received your information and will be in touch within 24 to 48 hours to schedule your free assessment session. We are looking forward to learning more about your player and getting to work. In the meantime, follow us on Instagram at @trueproacademy for updates.

— Jace Hoffberg, True Pro Academy